Veille

Future of connected TV

29/06/2012 - Mindshare

retour à la liste

Connected TV penetration & usage will lag behind Second Screens

> Most of the opportunities that Connectivity creates are better suited to the Second Screen.

> Connected TV usage will mostly focus on Video.

> For advertisers, the real opportunity lies on the second screen.

“Connected viewers will be more important than Connected TVs”

> En savoir +

   A télécharger

Mindshare (1826 ko)



AGENDA

04/09/2014 : Le SNPTV partenaire des Rencontres de l'UDECAM

14/10/2014 : Publication des Conditions Commerciales et Générales de Vente 2015